BICYCLES FOR THE FUN AND GLORY OF ALL HUMANKIND.

The Ace bit into the tarmac. It didn’t corner, it carved. We slingshotted out the other side, holding on to so much speed that the bend was behind us before I could think much more about it. But I like to believe that in a hard turn on some quiet country road in eastern Pennsylvania, visible to no one but me, my line is still there.

Bicycling Magazine

The Latest

The Bottle
The Bottle

by Spencer Canon December 06, 2018

We here at Ritte take bottles very seriously. We may not be artistic enough to make them unicorn themed, but it's important to us that they're nice looking and allow you to spray water on your face in slow motion.

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Thoughts of Malibu
Thoughts of Malibu

by Spencer Canon November 13, 2018

The fires are still raging in the Malibu area and we're reminded of how important it is to appreciate Nature and the beautiful roads that wind through it. 

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Instructions for Cap Use
Instructions for Cap Use

by Spencer Canon October 29, 2018

There are times when you really need a cycling cap. Like, actually need one...

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"The power transfer is ungodly. Stamp on the pedals—from a standstill, from 17 miles per hour, or from 30 mph—and the bike goes like a stabbed rat, visceral acceleration, in and out of the saddle."

- Peloton Magazine