Ritte Fit / Purchase Workflow

Most most bike manufacturers follow the following industry "rules" for bike fit and spec:

56s come with 172.5mm cranks and 110mm stems. 

52s come with 170mm cranks and 90mm stems.

Everything gets a 42cm handlebar.

All bikes, shipped worldwide, come with the same 52/36 rings and 11-30 cassette.

That’s the law, the decree of big bike. Or at least it has been.

We do things a little differently at Ritte. We believe you’re buying a bike for a reason that goes beyond pretty paint or a great value. You’re buying something that you trust, something that offers a form of self expression, something that will make every ride better. 

The fit that works best for you may be different than what a large brand has deemed “standard.” And we’re not throwing shade at any large brands, it’s incredibly difficult to be a product manager speccing one product to work globally. But a more nimble approach like ours means we can work with you on the fit to dial in the right handlebar, stem, seatpost, and saddle as well as crank length and gearing before we assemble your bike. Because it’s your bike, not just a bike.

The component and gearing spec that works for us here in Los Angeles or a rider in the Alps may be different than what works for you in the Netherlands or a rider in Ohio. So we can work with you to figure out what that ideal is and make sure you’re getting everything setup correctly right out of the box. There’s no reason to have to buy extra cranks or cassettes on a high end road or gravel bike!

Our approach is individual - every build is a pro-build from the frame up for your specs. We offer a full fit consultation on every bike (and we guarantee our fit or we’ll make it right / swap any parts needed to get it right) and have a parts catalog that runs very deep - be it a saddle, wheelset, or even small parts like pedals or a special bar tape, we are happy to accommodate.

We follow up, individually, to every build. If you’ve placed an order with us, we’ve probably spoken about your selected options just to make sure everything is as you intended. If you know exactly what you want or need it’s all selectable on our build configurators. If you’re not sure what you need for sizing, just shoot us an email and we’ll work with you to get it worked out.

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Here’s our the build process when you order your new Esprit road bike: 

1. Select Your Bike: Use our online bike configurator to choose the perfect Esprit color, size, groupset, and components for your riding style OR email us to walk through it together.
2. Order Your Bike: Once you’ve chosen all the details, check out with your new Esprit. Are you outside the US? Don’t sweat it, we’ll handle all the taxes / import cost calculations so there are no surprises.
3. Free Fit Consultation (Optional): After you’ve placed your order, we’ll schedule a complimentary fit consultation with Ritte. During this session, we’ll review any existing bike fit data you may have, discuss your desired riding position, and incorporate professional bike fit details if available. Our goal is to ensure that every aspect of your Esprit—from frame size to component choices—fits you perfectly. We’ll modify any of the bar / stem / seatpost sizing as well as crank length, gearing, and tire options if needed or wanted.
4. Customization Options and Accessories: Want to add custom paint, small parts, or premium components? No problem - we offer everything from paint design to components from Kogel, CeramicSpeed, Chris King, Enve, and others. Just let us know what you’re after and we’ll make it happen.
5. We Build Your Bike: Our team will assemble your bike. For stock options, expect a one to two week turnaround. Custom paint or components may take longer.
6. Delivery: Once your bike is built, we’ll ship it directly to your door, almost fully assembled! It only takes about 20 minutes to be ready to ride and we’re available to help guide you through.
7. Fit Follow-Up: After delivery, we’ll check in with you to make sure your bike fits perfectly and is performing as expected. If you need help with any tweaking, we’ll be there for you. We guarantee the fit, so if you have us do your Fit Consultation we’ll ensure everything fits perfectly or 

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Here’s how the build process for your custom titanium (Ti) bike works:

1. Place Your Deposit: Begin your journey by placing a deposit on your custom Ti frame, which kickstarts the build process.
2. Select Your Components: We’ll collaborate with you to select the ideal groupset and components that match your riding preferences and needs.
3. Personalized Fit Consultation: Every custom Ti bike is built around your unique geometry and desired ride characteristics. We’ll review your existing bike, any pro bike fit data you have, and discuss your ideal ride feel. The Ti tube lengths and dimensions will be tailored to your specific build for an optimal fit.
4. Finish Options: Choose from three finish options—bead blasted, polished, or brushed. For an extra layer of personalization, custom paint and finish upgrades are available for an additional cost.
5. We Build Your Bike: Once all the details are confirmed, we will build your custom Ti bike. Builds are typically completed in around 6 weeks
6. Delivery: Your custom-built Ti bike will be shipped almost fully assembled. All you need to do is rotate the handlebars, attach the wheels, adjust the seatpost, and you’ll be ready to ride.
7. Post-Delivery Fit Check: After delivery, we’ll follow up to ensure the bike fit and performance are perfect for your needs.